Earlier this year, Knucklepuck decided to make a more invested effort in our inbound marketing efforts. Like any digital marketing…
Don’t leave your SEO to chance during a site migration. Learn how to approach any website migration or launch project with best practices in mind to maintain your organic search visibility.
It’s easy to get caught up in the latest tools, technologies, and data-driven strategies. As early as 2022, Salesforce reported…
For all their complexities, digital marketing, and search engine optimization (SEO) boil down to one simple concept: getting the correct…
Knucklepuck has leveraged a number of custom columns since Google Ads expanded their functionality in April 2022. With custom columns,…
“ChatGPT is a powerful tool that has the potential to revolutionize the paid media industry, and in this blog post,…
In SEO circles, it seems like we’ve been on the cusp of the ‘next big revolution’ for a while now….
As most PPC marketers probably know, Google loves to promote the use of Broad Match keywords. This is not always…
Expectation-setting is absolutely crucial for a successful partnership. This is especially true for Paid Media projects, as people are not…
Google is aggressively pushing Performance Max campaigns in 2022, but advertisers still have hesitations regarding performance, the lack of control…
A common theme in my last few articles is how to address changes made to the Google Ads platform. Previous…